E-40 Wants That 50 Cent Vitamin Water Money
E-40 has partnered with Glaceau brand Vitamin Water for his own vitamin enhanced water called “40 Water.” The water is named after one of E-40’s infamous nicknames.
“Rapping brought me into the entertainment game, once I got in my eyes got bigger. As a business man I get the best of both worlds and the privileges of working and reaping the benefits at the best time in my career,” said E-40. The rapper also owns Fat Burger and Wingstop franchises.
Glaceau brand Vitamin Water is also home to “Formula 50″, a drink in partnership with 50 Cent. 50, a former part owner of the company, was bought out along with the rest of the owners as part of Coca Cola’s purchase of the water brand earlier this year.
E-40 will release his new album, “Ball Street Journal”, in 2008.
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